Trust matters. As we study what makes our food system work, we find that enduring human relationships are the sinews that flex when the system is disrupted. Social media may be our new tool for building relationships, but speed may not replace our old, slow method of building trust. Transactions based on trust make the food world go 'round. Food producers, processors, and distributors depend upon relationships built over time that result in trusted transactions and confidence in credit, quality, Read more [...]